Christine Mayston

Bio

Christine Mayston is the Founder and Chief Advisor of Straight to the Point Advisory, a senior-level advisory practice helping CEOs and executives navigate complex strategic challenges and accelerate progress on their most important mandates.

She brings more than 20 years of international leadership experience across retail, financial services, travel and consumer goods, including senior roles with Harrods, Sainsbury’s and Vancity Credit Union. Having built and led new functions and strategic mandates across industries, Christine brings a distinctive perspective integrating growth, loyalty, analytics, customer experience and organizational transformation.

Today, she advises senior leaders across aviation and transport, financial services, loyalty, events and membership organizations. Her work centres on challenging assumptions, uncovering the less visible forces shaping decisions and outcomes and helping leaders create clarity and momentum where it matters most.

Christine is known for her candid, commercially grounded perspective and her ability to connect ideas across disciplines, helping executives move beyond familiar answers to ask the questions that truly matter.

Christine is an advisor for Tony Balasubramanian, MacKay CEO Forums Forum Chair in Vancouver, BC. Click here to learn more about Tony’s Forum Group.

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